Case Study

Revamping Digital Presence for a Leading Staffing Company

Discover how iPlace helped a leading US-staffing agency modernize its website, improve digital visibility, and build a scalable foundation for lead generation and sales growth.

THE CHALLENGE

A US-based staffing company needed to modernize its digital presence and build a structured, scalable approach to lead generation and sales execution to support business growth.

Key challenges included:

  • Outdated website UI and UX
  • Low SEO visibility and traffic
  • Unclear branding and positioning
  • Limited sales prospecting

As a result, the company struggled to attract qualified traffic, engage prospects effectively, and convert interest into a predictable sales pipeline.

THE ACTION

Website Rebrand and UX/UI Transformation

iPlace executed a complete website rebrand, redesigning site architecture, UI, and UX to align with brand positioning, clearly communicate services, improve navigation, and drive stronger engagement and lead flow.

Website Maintenance and Optimization

Post-launch, iPlace provided ongoing website management, including maintenance, content updates, SEO optimization, and performance monitoring to sustain visibility, improve search rankings, and ensure the site remained conversion-ready as business needs evolved.

Sales Enablement and Lead Development

iPlace extended support to sales enablement by prospecting target accounts, qualifying leads, executing structured outreach, and coordinating meetings, helping establish an organized, repeatable, and scalable sales pipeline.

THE RESULT

45%

Increase in Website Traffic

55%

Boost in Time Taken for Webpages to Load

57%

Improvement in User Engagement

These improvements enabled the client to modernize its digital presence, improve visibility and engagement, and establish a scalable foundation for sustained lead generation and sales growth.

Customer Testimonial

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